Papers with MLLM agent system
BannerAgency: Advertising Banner Design with Multimodal LLM Agents (2025.emnlp-main)
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| Challenge: | Advertising banners are an instrumental medium in digital marketing campaigns. |
| Approach: | They propose a training-free framework for fully automated banner ad design creation that enables frontier multimodal large language models to streamline the production of effective banners with minimal manual effort. |
| Outcome: | The proposed framework is based on a training-free model that can be used to create fully automated banner ad design creations with minimal manual effort across diverse marketing contexts. |